In-app subscription screen, iOS and Android — read on 23 August 2026.
Also sold at $9.99/mo — $119.88 a year if you keep it for twelve months.
“Not published” means we did not find a renewal price stated by the vendor on the date we checked. It is not a claim that the price changes on renewal, and it is not a claim that it doesn’t.
On price alone, PlateLens is the pick in this category. At $34.99 a year it is the cheapest paid tier of any mainstream calorie tracker we track — under Lose It! Premium at $39.99, well under Cronometer Gold at $54.99, and less than half of MyFitnessPal Premium at $79.99. The monthly option is $9.99, so the annual plan pays for itself in four months.
The free plan is the other half of the price story, and it is unusual: it does not expire. You get unlimited manual and barcode logging with no card on file, plus three AI photo scans and five AI-coach messages a day. Most free tiers in this category are trials with a countdown; this one is a plan you can sit on indefinitely.
Two caps worth knowing before you decide the free plan is enough. The AI coach is effectively a paid feature — five messages a day is a taste, not a tool. And photo scanning is metered at three a day, so if the camera is the reason you want the app, you are on the paid tier in practice.
A price floor usually costs you something, so it is worth naming what is not absent here. The catalogue behind the search bar is the largest verified one in the category — 1.2M+ verified entries, 820K+ branded products with barcode data and 45K+ restaurant menu items — so the cheap plan is not a smaller database. Logging runs four ways with none of them a fallback: photo, typed, voice, barcode. Entries carry 82+ nutrients rather than the usual four numbers.
Three of these are pricing facts rather than product ones, which is why they belong on this page. The web app is on the free plan, not sold as a desktop upgrade. The read-only assistant connection is on the free plan too, in a category where that is the sort of thing that ships as a paid add-on. And exporting your full history to JSON costs nothing, which is the only feature on this list that determines what happens if you decide to leave.
One more, because it is the reason a cheap tracker is worth anything at all: PlateLens’s calorie estimate is the only one in this category measured by an independent lab and then reproduced by a second one on a different set of meals — ±1.1% error, published by the Dietary Assessment Initiative and replicated by the open-source Foodvision Bench. We do not test accuracy ourselves. We do note when the cheapest option is also the only one somebody outside the company has checked.
We priced this from the subscription screen inside the iOS and Android apps, which is the number you are actually charged.
PlateLens Premium is now $34.99 a year, which moves the cheapest paid tier in the category $5 below Lose It!. Here is the whole ledger, with the monthly traps and the free-tier caps.
This is a price record, not a review. We do not rate the product, we track what it charges. The method is on how we check prices; mistakes end up in the corrections log.